Initial ideas for final product ???

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Inspiration for scenery

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Originally for the scenery of the piece I wanted it to be similar to the river in York, this is because it had the exact type of view that I wanted, it has a path to run on, grass, trees and a river. However, since I am currently in Newcastle, it is very difficult to find reference images to base my drawings off of. I was on a jog around the area that I live in, and found a forest I didn't realise was there 😂 and realised that it was also the perfect scenery, so I took lots of photos of it for my reference images. I then made them images into contact sheets.
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Notes 30/01/2020

What is social media marketing? You have to set a goal for your marketing campaign. One thing is brand awareness, this makes people know the thing that you have created. Engagement allows you to get feedback and a customer base. Sales, in the long run you want to create a bigger customer base.  Different platforms. Tailor it for the different platforms, Facebook is unprofessional and friends, personal. LinkedIn is professional, impersonal, job. Twitter is for brand and celebrity engagement, games, challenges, simple, public interactment. Snapchat is temporary, filters are interactment. Instagram is about engagement, tutorials, etc. YouTube is for creating a fanbase, monetary gain, is an in-between social media, has to be used in conjunction with other ones.  Context images> text interactive/links videos are shareable. Link to specific site and specific area, make sure it’s not too wide of a range. Create it to be specified so people know exactly what you want f...
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Drawing the butterfly

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I decided that to add motion to the original scenery, I am going to have some butterflies flying around the trees. Then when the scenery turns dark they will go red, and disappear. I started by looking into butterflies, I chose for the butterfly that I am using is going to be a blue morpho, this is because they are very distinctive and look surreal which is the effect I want to have in the sunny scenery. I began by drawing a general shape of a blue morpho, I did this using the symmetry tool. I then coloured it by looking at a reference image. I then wanted to create a dark version that I would switch for the dark version, when the person runs past. I did this by duplicating the butterfly, then changing the hue and saturation to make it red.
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